2026 Ontario Pricing Guide
How Much Does Truck
Lettering Cost in 2026?
Real prices. No “call for a quote” runaround. Door lettering from $90 CAD. Every product includes outdoor-rated vinyl, transfer tape, and install tools.
Truck Lettering Prices — 2026
All prices in CAD. Includes outdoor-rated vinyl + transfer tape + squeegee + install instructions.
| Product | What You Get | Starting Price |
|---|---|---|
| Windshield Banner | 4" strip across windshield, custom text, outdoor-rated vinyl | $39 |
| Door Lettering (text only)Popular | Both doors, company name + phone number, 7-year vinyl | $90 |
| Tailgate Text | Company name + phone on tailgate, outdoor-rated vinyl | $90 |
| Rear Window Text | Custom text, see-through optional, outdoor-rated vinyl | $120 |
| Magnetic Signs | Removable pair, any design, heavy-duty magnetic backing | $129 |
| Door Logo PairPopular | Both doors, full-colour logo, pre-spaced for easy install | $149 |
| Rear Window Perf | Full window graphic, see-through perforated vinyl, full colour | $179 |
| Full Truck Wrap | Custom design + professional installation, full vehicle coverage | Contact for quote |
Custom text orders include a free digital proof. Prices may vary for oversized vehicles. HST not included.
What Affects the Cost?
Amount of Text
More lines of text = more vinyl = higher price. A simple “Company Name + Phone” on both doors is $90. Adding a slogan, website, services list, and licence number brings it to $149–$299 depending on total coverage.
Logo vs Text Only
Text-only lettering is cut from single-colour vinyl — clean, durable, and affordable. Logo graphics require full-colour printed vinyl, which costs more but gives you a complete brand presence on each door.
Vehicle Size
Standard pickup trucks and cargo vans use the base pricing above. Box trucks, trailers, and oversized vehicles may cost more due to larger lettering requirements. We quote based on your specific vehicle.
Reflective vs Standard Vinyl
Standard vinyl is included in all base pricing. Reflective vinyl (visible in headlights at night) is available for commercial vehicles and adds approximately 50% to the base price. Popular with fleet operators who drive at night.
DIY Install vs Professional Install
Every order includes everything you need to install it yourself. But here is how the options compare.
| DIY Install | Sign Shop Install | |
|---|---|---|
| Cost | Free — included with every order | $150–$300 per vehicle at a sign shop |
| Time | 20-30 minutes | Drop off + pickup = 2-3 hours of your day |
| Tools needed | Squeegee (included) + rubbing alcohol | None — shop handles it |
| Skill level | Beginner-friendly. Instructions included. | N/A |
| Scheduling | Do it on your own time | Must book appointment, may wait 1-2 weeks |
| Quality | Same vinyl, same result | Same vinyl, same result |
Most of our customers install their own lettering. Trades people especially — you already have steady hands and an eye for straight lines.
How to Save Money on Truck Lettering
Order Online Instead of a Sign Shop
Local sign shops charge $300-$600 for basic door lettering because they include design time, shop overhead, and installation labour. Order online from us for $90-$149 for the same outdoor-rated vinyl. You save $200+ immediately.
Install It Yourself
A sign shop charges $150-$300 for installation. Our lettering comes with transfer tape, alignment marks, a squeegee, and step-by-step instructions. Installation takes 20-30 minutes. You save the entire install fee.
Start With Text, Add Graphics Later
Company name + phone number on both doors is $90. That is the highest-ROI marketing spend. You can always add a logo, rear window graphic, or tailgate lettering later. Start simple, upgrade as revenue grows.
Order Fleet Packages for Multiple Vehicles
Ordering matching lettering for 3+ vehicles gets you volume pricing. We create a master template and cut identical sets for each vehicle. Consistent branding at a lower per-vehicle cost.
Save $200-$500+
Ordering online + DIY install vs a local sign shop. Same vinyl. Same result. Fraction of the cost.
Truck Lettering vs Full Wrap — Cost Comparison
| Vinyl Lettering | Full Vehicle Wrap | |
|---|---|---|
| Cost | $90–$299 | $3,000–$5,000+ |
| Installation | DIY, 20-30 minutes | Professional, 2-3 days |
| Lifespan | 7+ years | 5-7 years |
| Vehicle downtime | Zero — install after work | 2-5 days in the shop |
| Removal | Peels off cleanly | Professional removal $500+ |
| Update/change | Peel old, apply new — $90+ | Full re-wrap — $3,000+ |
| Marketing impact | 80% of a wrap’s impact | 100% |
Our recommendation: Start with door lettering. It is the highest-ROI marketing investment for trades businesses. If your revenue grows to the point where a full wrap makes sense, we can help with that too — contact us for a quote.
Truck Lettering Cost — Common Questions
How much is truck lettering?
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Door lettering (both doors, company name + phone number) starts at $90 CAD. Door logo pairs with full-colour graphics start at $149. Windshield banners start at $39. All prices include outdoor-rated vinyl, transfer tape, and install tools.
Is truck lettering worth it?
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Yes. Your truck generates 30,000–70,000 visual impressions per day. At $90 for door lettering that lasts 7+ years, the cost per impression is essentially zero. One new customer from your lettering pays for the investment many times over. It is the highest-ROI marketing spend available to trades businesses.
How long does truck lettering last?
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Our outdoor-rated vinyl lasts 7+ years under normal conditions. It withstands rain, snow, UV exposure, car washes, and Ontario winters without fading, cracking, or peeling.
Can I install truck lettering myself?
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Yes. Every order ships with transfer tape, a squeegee, and step-by-step instructions. Most people install it in 20-30 minutes. No heat gun, no special tools, no experience needed. Clean the surface, peel, position, squeegee. Done.
What's the difference between lettering and a wrap?
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Lettering is individual vinyl text and graphics applied to your truck's existing paint. It costs $90-$299 and you install it yourself. A wrap covers the entire vehicle in printed vinyl film — $3,000-$5,000+ with professional installation required. Lettering gives you 80% of the marketing impact at 10% of the cost.
Ready to Order?
Door lettering from $90. Free digital proof. Ships with everything you need. Install it yourself in 20 minutes.